Parents are the #1 influence on their kids’ decisions to drink–or not to drink–alcohol, and data shows that parent-tween conversations matter. But there’s no need to dumb it down – your kids are smart so stick to the facts! In this continuation of our Tween Talks series, we discuss what you and your kids need to know to have meaningful conversations about the dangers of underage drinking.

We’re kicking off a five-part series called Tween Talks with helpful tips for talking with your tween about alcohol and underage drinking. In this first part, we’re focusing on why our attitude matters when having conversations with tweens.

In order to meet different learning styles and provide useful resources that build on our Ask, Listen, Learn underage drinking prevention program, we’re excited to announce This new partnership with   features videos and digital activities designed to support middle school students in saying “NO” to underage drinking and underage use as they cope with physical and emotional changes and complex social situations.

It is a great time to start and continue conversations that will empower kids to say “NO” to underage drinking and underage cannabis use. Explore these 5 facts to stay informed and stay involved! Kids who are in-the-know are better prepared to make good decisions.

We are excited to partner with both KAHOOT! and We Are Teachers to develop several interactive games that build on our Ask, Listen, Learn resources. These NEW interactive tools teach kids about how underage drinking and underage marijuana use impact their developing brains, giving them the tools they need to say “NO.”