Parents are the leading influence on whether pre-teens and teens decide to drink alcohol but teachers are also important allies. Parents can make the most of this by asking teachers to give them a head’s up if they notice anything in their kids’ behavior patterns at school. Teachers have front...

Our new digital materials were created in coordination with our Educational Advisory Board, which includes Leticia Barr – author of Tech Savvy Mama, who is a parent and a former educator. Barr helped not only create lesson plans and devise their functionality in the classroom, but also helped us create...

Have you ever noticed that watching is a big part of the holidays? From the Elf on the Shelf keeping an eye on little ones to carols about how Santa Claus sees you when you’re sleeping, there’s a lot of observation going on this time of year. That includes our...

Our new resources were featured in Education Week today about the importance of alcohol education and the advantages of our digitally-accessible tools. The article by Marva Hinton details the importance of reaching kids at the middle school level to better equip them to say NO to alcohol when it presents itself....

As we all shuffle between family and friends this Thanksgiving weekend – we think it’s important to take a second and say thanks to YOU for being the parents, educators or community members making the next generation of smart decision makers. It’s because of this lifetime of conversations that we...

TODAY we’re launching a new, cutting-edge, digital program for teachers, parents, school counselors, nurses, and more! This comprehensive, seven-part animated series and corresponding lesson plans are designed to teach kids about what the brain does, what alcohol does to it, and what THAT does to them. From 2003 to 2015,...

The kids are back in school and even though the calendar says it’s still technically summer, when summer vacation ends, so does the relaxing vibe of summer. We spend our summer vacation like many families out there. We head to the pool and go swimming. We head to tennis lessons....

Call me naïve if you must, but I have to admit that I have been surprised by every stage of parenting. I feel like I expected it to be hard. That is all. No specifics. Just hard. And largely nothing like anything my mother said. I didn’t expect to be...

Navigating unfamiliar hallways, meeting new teachers, adjusting to a different schedule – back to school brings a lot of changes for our kids, and also for parents. Back to school season means pictures of moms jumping for joy and parents exhaling with relief. But no matter how happy they may...

Transitions can be challenging for anyone, but especially when you’re a tween. Whether they’re starting middle school or sprouting 6 inches in one summer they’re likely to be feeling some growing pains (both physically and emotionally) this summer. This summer was a big transition for our family as we moved...